I haven’t been to a concert in well over a year, and it is one of the things that I’ve missed most in 2020. Normally, I would have left a stadium or an arena with a souvenir tee-shirt that listed concert dates and tour locations, but in the time that shows have been cancelled, performing artists have stepped up their merchandise game. A few months ago, I wrote a post about
cardigan sweaters, which paid tribute to Taylor Swift and her new song by a similar title. Today, I’m returning to that idea through inspiration in a dress that Taylor wore in her “Folklore” album documentary (now streaming on Disney+).

Over the past couple of years, artists like Taylor Swift have collaborated with fashion designers to produce exciting fan apparel. Swift partnered with Stella McCartney, and Harry Styles partnered with Alessandro Michele for Gucci. As you can imagine, merchandise quickly sold out and sizes were hard to find online. Ebay bids and Poshmark resale prices soared. From cardigan sweaters to dresses, tote bags to graphic sweatshirts and hoodies, concert merchandise has become a headline act in the retail world.

My tribute to Taylor Swift’s concert attire is through one of my favorite designers, Kiel James Patrick (known as “KJP”). Swift’s flannel dress looked very similar to the New England House Flannel Dress, which I ordered for Christmas. Swift paired lace-up oxfords with her dress, which also works with Eastland loafers. However, if you want to dress up the casual olive-green plaid for the holiday season, a red Hunter boot is a great alternative.


The standard souvenir tee-shirt has been upgraded to a more sophisticated style. Concert merchandise could be the hottest ticket in 2021.
Shop my look below!
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